Privacy Policy

Privacy Policy
Active Baby Company Ltd is committed to protecting the privacy of all clients and this privacy policy should allow you to understand how we use and protect any information you provide to us.
Our UK data protection registration number is: ZA010813. You can find us on the register of the Information Commissioner’s Office at Personal data you provide to us will be held by Active Baby Company Ltd, 6 Birch Close, NN4 5BQ Company Reg. No. 6008737.
By registering your interest or placing an order on with us via email, face book, mail chimp, verbally or you consent to the collection and use of your information under the terms of this policy. If you register or order products or services via any of the ways mentioned above you may be asked to provide certain information about yourself, including but not limited to your name and contact details. We may also collect information about your usage of our website as well as information about you from messages you post to the website, face book, e-mails or letters you send to us.

Active Baby Company Ltd only email, text or write to you when needed; for example:
• Send you class information
• Payment Reminders
• Pool updates or information
• Updates on swimwear, rules, pools etc
If you no longer wish to attend, please do let us know so we can remove you from our current class list.
By providing your information we are able to supply the services you have requested and from this information we can invoice you and contact you as necessary with regards to the service we are providing you. The information we hold includes:
• Parent Name(s)
• Child Name(s)

• Child DOB – so we can group effectively

• Contact address – should we need to write to you

• Contact telephone numbers – should we need to contact you

• Email address – to send you class, pool, renewal information, payment reminders

• Basic health information for both parent and child – to be able to effectively carry out our service and prevent or react to a situation as required regarding you or your child’s health whilst undertaking classes with us. For example: diabetic, asthmatic…….
We may use your information to contact you for your views on our services and to update you on changes or developments to our business and services to you.
Your personal data provided by you will only be used by Active Baby Company Ltd. Active Baby Company Ltd only e-mail, text or contact you when needing to update you or give you information pertaining to classes, pools, bookings and deadline reminders or to respond to you. We do not share information with any other third party. Your data is held under password protection within the file and laptop. Files are saved to the Dropbox cloud which is US based and who also fall within GDPR guidelines which can be viewed on the following link
In our website there are links to other third parties who will have their own privacy policies which you should make yourself aware of when using their website. We do not accept any liability or responsibility in terms of the privacy and security practices of any third parties and their websites.
Some of the information you provide to us may be considered sensitive personal data as defined by the Data Protection Act 1998. This means information about the data subjects’ ethnic or racial origin, political opinions, religious beliefs, trade union membership, physical or mental health, sexual life or criminal record. Active Baby Company Ltd also considers information relating to bank accounts, national insurance numbers, and other unique documents such as passport numbers as sensitive. We would advise that if there is a need to send such sensitive information you choose a more secure system such as encrypted email. The internet is not completely secure. We cannot guarantee the security of your personal data transmitted through our website or by email. Any transmission is at your own risk.

Unless required to do so by law, we will not share, sell or distribute any of the information you provide to us without your consent.
To comply with accounting regulations, we hold your records in archive for as long as you remain a customer and for 7 years after this.

You are entitled to see the information held about you and you may ask us to make any necessary changes to ensure that it is accurate and kept up to date. If you wish to do this, please contact us either in writing at our head office address or by email at We are entitled by law to charge a fee of £10 to meet our costs in providing you with details of the information we hold about you.

Any changes to our privacy policy in the future will be updated to the website
The website is operated by: Active Baby Company Ltd, a company registered in England and Wales, registered office: 6 Birch Close, NN4 5BQ. Company registration number: 6008737. Telephone number: 01604 826066. Unless required to do so by law, we will not share, sell or distribute any of the information you provide to us without your consent.
All comments, queries and requests relating to our use of your information should be addressed to